Automated Emails

EmailWe are beginning the roll-out of Automated Emails. Since our Email system is tightly integrated with our database, it means we can do very interesting things in an automated fashion. The idea is that we want to provide a very easy way for race directors to enable automated emails for a variety of common functions when they set up their race and the emails just take care of themselves!

We are starting with two Automated Emails – Incomplete Registrations and RaceJoy. (Price Increase EMails have also been added!)

Incomplete Registration Email
Sometimes people come to your race page and start to sign up and then never complete. They get distracted, or they are on a phone and their connection is slow, or they are just trying to learn more about your race. We keep track of these in the Incomplete Registrations Report, which list contact info as well as the browser type:

Screen Shot 2016-03-01 at 7.02.37 PM

In the past you could download these, delete them and then send them emails to remind them to register or see if they had any issues.

The new Automated Email allows you to set this up once and it will take care of everything automatically for you. By default, we send them 3 days after the person has been to your registration page (we do not include people who come back and successfully register – one reason to wait a bit). We also make sure we do not send them out for events that are full, or if the incomplete registration happened close to the registration close date. The email goes out at 10AM in the morning:

Automated Incomplete Registration Email

You can add multiple intervals – perhaps send one 1 day after, another 3 days after and another 7 days after – each with a different message.

We give you a default message, but you can customize it. Remember that you can add tags to the email, and create your own Coupons – perhaps offering them $5 off – in the email. Here is the default setting:
Screen Shot 2016-03-01 at 7.12.47 PM

RaceJoy Automated Email

Like the Incomplete Registration automated email, you can set up notifications for RaceJoy to your participants to be sent automatically. If your race is RaceJoy Ready, then this is automatically turned on with nice looking template emails that will be sent to your participants 5 days and 2 days before the race:

Screen Shot 2016-03-01 at 7.17.24 PM.png

You can edit the emails if you want (but make sure not to fool with the template layout – just the text).

Screen Shot 2016-03-01 at 7.18.21 PM.png

Once this is set up, you can just forget about it! We will be adding more Automated Emails in the future – let us know if you have ideas.

Author: RunSignUp

RunSignUp is the leading innovator of online tools for race registration, race day solutions, and running clubs. Services include RunSignUp for registration, RunSignUp Go for Race Day, RunSignUp RD Go for Timers, RunSignUp Clubs to enable membership management, and RaceJoy for mobile experiences. More than 10,000 race directors, timers, running club officers and running stores use these services today, including leading organizations like the Boilermaker Road Race, Crim Festival of Races, Pittsburgh Three Rivers Marathon, Inc., Fifth Third River Bank Run, Blacklight Run, Bubble Run, Night Nation, Mercedes Marathon, Kentucky Derby Festival, Leone Timing, KC Running Company, Compuscore Timing, Knoxville Track Club, Pikes Peak Road Runners, Gulf Coast Runners, Columbus Running Company, Playmakers Running Store and many more. In 2015, over 10,000 races used the system to register more than 2.7 million participants. In 2016 over 14,000 races will use the system to process over 4.3 million paid registrations. Services are free except for processing fees when conducting monetary transactions such as race registration or club membership renewal. RunSignUp is founded by runners for runners, using technical capabilities to bring the power of cloud computing to benefit the running community. For more information, visit

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