Meet the RunSignUp Symposium Presenters (Part 3)

Symposium Presenters

The Tuesday Symposium sessions are dual-track: half the presentations
are led by RunSignUp employees and focused on feature-based tutorial; the other half are led by customers and endurance industry
professionals, and offer race education in a broader context. We’ll be introducing each of them in the leadup to July…next up, Cherie Santiago from Vacation Races!

Registration for the 2017 Symposium! SignUp and find more information:
https://runsignup.com/symposium

Endurance Industry Presenters

Presenter: Cherie Santiago
Vacation Races

Cherie’s love of the outdoors hasn’t changed since moving from Southern California where she grew up surfing ans sailing in the sun – in Southern Utah today, she can frequently be spotted running or biking the trails.

Cherie started with Vacation Races in their first year for the 2012 Zion Half Marathon, as race crew. Since then, she filled in on the course crew on race weekends, with things growing from there. Today, her full time position at Vacation Races is Registration and Customer Service…a job the company describes as “her perfect position [bringing] the best of our events to everyone participating.”

At the Symposium, Cherie will share her experience with delivering a race that is flexible and enjoyable for runners.


Presenter: Peter Abraham
Abraham Content Marketing Studio

Peter Abraham got his start producing thousands of commercials for brands such as Toyota, Ford, Honda and Target. In addition, he produced a number of action sports films that helped popularize sports like snowboarding, motocross, and skateboarding. In 2002, he financed and produced the acclaimed documentary, “I Am Trying to Break Your Heart: A Film About Wilco.”

He then created the Santa Monica Classic 5K/10K and subsequently became the head of marketing & creative director at the LA Marathon. He was part of a team that rescued the event from near bankruptcy and rebuilt it into the 3rd largest marathon in the US in just two years.

Peter now works with purpose-driven brands & events to engage consumers directly with compelling experiences.

At the Symposium, Peter’s talk will focus on supercharging your sponsorship program via a simple process he uses with many running events.


Presenter: Erik Young
Sour Fish Events, CEO

Erik co-founded Sour Fish Events (formerly Riff Raff Productions)
with his wife Courtney in 2012, focusing primarily on 5K trail runs. Sour Fish has a small team of 5 that plan and execute each event they host – including the Hard Cider RunThe Great Pumpkin Run, and The Cheddar Challenge – on farms and in towns across the country. At the Symposium, Erik will focus on how they use referrals and social media marketing strategies to increase registrations.


Presenters: Tamara Conan (National Director), Brooke Magni (HKRS Manager), Katie Sullivan (HKRS RunSignUp Database Manager)
Healthy Kids Running Series

The Healthy Kids Running Series hosted over 23,000 runners nationally in 2016 and manage over 150+ race coordinators and their events across the country. They will discuss how they use their RunSignUp database to impact their families and the community coordinators nationally.

Check back for more presenter bios in the coming weeks!

Symposium Registration is open here: https://runsignup.com/symposium

 

Meet the RunSignUp Symposium Presenters (Part 2)

Symposium Presenters

The Tuesday Symposium sessions are dual-track: half the presentations
are led by RunSignUp employees and focused on feature-based tutorial; the other half are led by customers and endurance industry
professionals, and offer race education in a broader context. We’ll be introducing each of them in the leadup to July…next up, Peter Abraham!

Registration for the 2017 Symposium! SignUp and find more information:
https://runsignup.com/symposium

Endurance Industry Presenters

Presenter: Peter Abraham
Abraham Content Marketing Studio

Peter Abraham got his start producing thousands of commercials for brands such as Toyota, Ford, Honda and Target. In addition, he produced a number of action sports films that helped popularize sports like snowboarding, motocross, and skateboarding. In 2002, he financed and produced the acclaimed documentary, “I Am Trying to Break Your Heart: A Film About Wilco.”

He then created the Santa Monica Classic 5K/10K and subsequently became the head of marketing & creative director at the LA Marathon. He was part of a team that rescued the event from near bankruptcy and rebuilt it into the 3rd largest marathon in the US in just two years.

Peter now works with purpose-driven brands & events to engage consumers directly with compelling experiences.

At the Symposium, Peter’s talk will focus on supercharging your sponsorship program via a simple process he uses with many running events.


Presenter: Erik Young
Sour Fish Events, CEO

Erik co-founded Sour Fish Events (formerly Riff Raff Productions)
with his wife Courtney in 2012, focusing primarily on 5K trail runs. Sour Fish has a small team of 5 that plan and execute each event they host – including the Hard Cider RunThe Great Pumpkin Run, and The Cheddar Challenge – on farms and in towns across the country. At the Symposium, Erik will focus on how they use referrals and social media marketing strategies to increase registrations.


Presenters: Tamara Conan (National Director), Brooke Magni (HKRS Manager), Katie Sullivan (HKRS RunSignUp Database Manager)
Healthy Kids Running Series

The Healthy Kids Running Series hosted over 23,000 runners nationally in 2016 and manage over 150+ race coordinators and their events across the country. They will discuss how they use their RunSignUp database to impact their families and the community coordinators nationally.

Check back for more presenter bios in the coming weeks!

Symposium Registration is open here: https://runsignup.com/symposium

 

Host Hotel for 2017 Race Director/Timer Symposium

For the second year, the Sheraton Society Hill will be our host hotel at the RunSignUp Race Director Symposium.

Reserve a room at the Host Hotel

A few highlights about the hotel:

  • Rooms available at a group rate of $174
  • Indoor swimming pool open 6am-10pm
  • 24-Hour Sheraton Fitness Center
  • On-Site Cafe (with Starbucks) and Restaurant
  • 3 blocks from Symposium Venue (Chemical Heritage Foundation), and close walking distance to historic Philadelphia sites
  • Optional Make a Green Choice program

The deadline to reserve a room in the hotel block is June 26, 2017.

 


If you opt not to stay in the Host Hotel, there are a number of other options within walking distance that you can book on your own. Some choices:

Kimpton Hotel Monaco (.1 Mile)

Franklin Hotel at Independence Park (.1 Mile)

Wyndham Philadelphia Historic District (.3 Miles)

Hilton Philadelphia at Penn’s Landing (.5 Miles)

Holiday Inn Express Penn’s Landing (.7 Miles)

 

Registration Now Open for Fourth Annual RunSignUp Race Director/Timer Symposium

Moorestown, NJ – RunSignUp announced that registration is now open for the 2017 RunSignUp Race Director/Timer Symposium, to be held in Philadelphia July 17-19th. The Symposium, in its fourth year, brings together race directors and timers from around the country for industry educational sessions, networking opportunities, and training.  For the second year, the Symposium will be hosted at the Chemical Heritage Foundation in the historic Old City section of Philadelphia.

This year’s agenda includes a full day of dual-track presentations, with RunSignUp tutorial sessions running concurrently with presentations from customers and industry professionals sharing their broader race experiences and expertise. Industry presenters will include Tamara Conan, the National Director of the Healthy Kids Running Series and Erik Young, the co-founder of Sour Fish Events, the company behind events like The Great Pumpkin Run and The Hard Cider Run. The final day of the Symposium is timer focused, with a preview of the cloud-based RaceDay Scoring and interactive sessions on the leading timing software products, The Race Director and RunScore. Attendees can elect to participate in all 3 days of the Symposium, or pick and choose the days that are most applicable to them.

Unlike most industry conferences, the RunSignUp Symposium does not seek out sponsors or open an expo space; by electing to focus on content and networking instead of products, the Symposium is able to provide a real peer-to-peer educational opportunity. While the dual track format does offer training sessions for the RunSignUp system, the Symposium is not limited to RunSignUp users and presenters are encouraged to share experiences that are relevant to all event professionals.

In addition to presentations, the Symposium will include an Opening Reception, a morning run across the Benjamin Franklin Bridge, a Networking Happy Hour, onsite breakfast and lunch, and one-on-one meeting slots with account managers. Early bird registration prices range from $49 for Wednesday only to $99 for attending all three days; attendees can also earn a partial or full refund of their conference registration (and even a 2 night hotel stay) for referring additional events to the Symposium.

Registration options and more details can be found here: https://runsignup.com/symposium

About RunSignUp

RunSignUp is the leading innovator of online tools for race registration, race day solutions, and running clubs. Services include RunSignUp for registration, fundraising, and race promotion, RunSignUp Go for RaceDay, RD Go for Timers, RunSignUp Clubs to enable membership management, and RaceJoy for mobile experiences. More than 10,000 race directors, timers, running club officers and running stores use these services today, including leading organizations like the Boilermaker Road Race, Crim Festival of Races, Pittsburgh Three Rivers Marathon, Inc., Fifth Third River Bank Run, Komen Race for the Cure Philadelphia, Mercedes Marathon, Kentucky Derby Festival, Leone Timing, KC Running Company, Compuscore Timing, Knoxville Track Club, Pikes Peak Road Runners, Gulf Coast Runners, Columbus Running Company, Playmakers Running Store and many more. In 2016, over 14,000 races used the system to register more than 4.2 million participants. Services are free except for processing fees when conducting monetary transactions such as race registration or club membership renewal. RunSignUp is founded by runners for runners, using technical capabilities to bring the power of cloud computing to benefit the running community. For more information, visit www.RunSignUp.com.

What are YOU learning next Tuesday?

symposium header

In Philadelphia, we’ll be hearing about…

  • What your runners want from Author Jen A. Miller
  • Recruiting and cultivating fundraisers for your events from Barbara Herzog of CASA Richmond
  • The ultimate Race Checklist from Trish Portuese of Championship Racing
  • Race promotion and running community collaboration from Andrew Younger & Joe Dimambro of CRIM Fitness Foundation
  • Streamlining race day and the volunteer process from David Gottlieb of DG Racing
  • Race day technology for your race size from Troy Rebert of the Knoxville Track Club

We’ll be teaching about…

  • Setting up the Donations & Fundraising platform
  • Maximizing Referrals and understading their ROI
  • Utilizing the free email marketing option
  • Race Day Go CheckIn and Kiosks
  • Quick Hits of the the RSU system for beginners and advanced users
  • RaceJoy and it’s interaction with race timing
  • What’s new (and next) for RunSignUp

We’ll follow all of that with a Keynote by Jim Marino of the Blue Cross Broad Street Run and the Philadelphia Marathon, on the explosion of Broad Street from a 5,000 runner event to a 40,000+ hot ticket.

…and that’s just our sessions. Add networking opportunities and a half day focused on Timing Software (for Timers), and your week is pretty packed with education!

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No expo. No sponsors. We’re there for some training and education, but this one is all about you, the Race Directors, Timers, and Race Managers who keep the industry running.

 

 

Symposium Keynote: Jim Marino

We’re excited about all the Race Directors and Timers heading into Philadelphia soon for our 3rd Annual Race Director/Timer Symposium…but we might be the most excited to hear from someone who is already here.

Meet Jim Marino, Philadelphian. Jim first became involved with the now-iconic Broad Street Run as a volunteer 32 years ago because it was a fundraiser for the American Cancer Society. Since 1998, he has grown the race from 5,000 to more than 40,000, and made it one of the hottest tickets in the city. Recently, he was also named the Race Director for the Philadelphia Marathon in a re-structuring of that event.

In spite of his acclaim, Jim is known for his accessibility and his support of all events in Philadelphia. You can find him offering advice and guidance to local event directors, and if you look closely, you might even catch him volunteering on the sidelines.  When we asked him if he would be interested in sharing some of his experiences with our attendees this year, he didn’t hesitate. We can’t wait to listen!

A few good articles on Jim, if you’d like to learn more:

Philadelphia Marathon: http://www.philly.com/philly/blogs/on-the-run/Philadelphia-Marathon-announces-new-race-director-updated-courses.html

2016 BSR: http://articles.philly.com/2016-04-28/news/72648938_1_cancer-research-colon-cancer-broad-street-run

2015 BSR: http://www.montgomerynews.com/articles/2015/04/29/roxborough_review/sports/doc554035f4d4665713997813.txt

And from back when BSR was 10,000 runners: http://www.runnersgazette.com/features/marino.htmDrawing1

Symposium: Race Director Checklist for the Best (to avoid the Worst)

This year’s RunSignUp Race Director/Timer Symposium will have dual tracks (you can switch between tracks throughout the day) to allow for more targeted content for both experienced directors, and those newer to the industry. One for those for our newer Race Directors (or those looking to expand on their events): The Race Director Checklist, from Trish Portuese from Championship Racing in Birmingham, Alabama.Trish is an RRCA Certified Race Director and USATF LDR Certified Official; her company Championship Racing is an Event Management company that helps non-profits put on races, primarily consulting, registration management, race day logistics, and course management.

Trish’s presentation will cover race organization from A to Z, including:

  • Budgetingtrish
  • Organizing a Race Committee
  • Building your Brand
  • Finding your target participants
  • Creating a race timeline
  • Course development
  • Setting entry fees
  • Preparing a race website
  • Selecting a timer
  • Organizing volunteers
  • Developing sponsor relationships
  • Creating a Marketing Plan
  • Race Day vendors and logistics
  • Recommended resources

If it sounds like that’s a lot…it is! Trish is here help Race Directors ensure that they have thought of everything and to fill in the gaps where you may be able to improve.

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