Half Marathons Offering Industry’s Most Advanced Live Tracking this Weekend!

Half marathons in states stretching across the country are offering RaceJoy’s innovative live GPS tracking, from Florida to Michigan to California!

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Half marathons continue to be a very popular race in the United States and appeal to runners of all fitness abilities. According to Running USA, the 13.1 is the second most popular running distance and 5Ks continue to be the most popular.

With such a high demand by runners, it’s no surprise that the majority of races available in RaceJoy this weekend are half marathons:

RaceJoy offers the most advanced form of tracking available in the running industry. With RaceJoy, participants and their supporting family and friends have access to live, real-time tracking of up to 50 participants on a map view in addition to progress updates provided at every mile on the course.

The live tracking feature utilizes the race’s official race course and notifies participants of their progress with information like pace and estimated finish time.

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The GPS-based progress alerts are issued to the participants in audio format so they can get the information without looking at their phone. Spectators receive the alerts as in-app notifications. Spectators can also zoom into the interactive map to see the exact location of their runner.

Click the below to hear the audio progress alert:

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Through RaceJoy, participants and spectators can also send cheers instantaneously and can send either pre-recorded cheer clips or custom Text-to-Cheer messages. Participants and fans use this feature as a way to connect and show support before, during and after the race.

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If you’re interested in adding your race to RaceJoy and offering the most form of advanced runner tracking for participants and spectators, affordable pricing options are available for any race or sponsor to offer this experience. Innovative tools for race organizers are also included such as race day monitoring, tracking race operations team and a news alert system. Contact us at info@racejoy.com.

Watch this overview to learn more.

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Do Runners Carry Their Phones While Running?

According to the soon to be released Running USA’s 2016 National Runner Survey, the answer is YES! This year’s study reports that 60% of runners carry their phones while running. This number continues to rise each year and shows the growing influence that technology has on the running industry –this is great news for RaceJoy!

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 We believe this continued growth of runners carrying their phone is due to the growing capabilities that phones offer a runner to add to and help their running experience, including the motivation of music, live tracking, cheer sending, performance updates, photo taking and connecting with others. It was the vision behind RaceJoy and one we are happy to see being fulfilled!

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Runners Carrying Phones During Race Events

All types of runners carry their phones and use RaceJoy during the race; the “Serious Steves”, as we like to call them, to the “Novice Nancys”.  In the end each is accomplishing a personal goal and want to share that achievement with others. As phones have become more powerful, manufacturers have kept the formats streamlined and light. The iPhone 6 weighs in at 4.55 ounces where the Samsung Galaxy S6 weighs 4.87 ounces. It is a bit interesting when we encounter a petite runner carrying one of the larger phone formats like the iPhone 6Plus (6.07 ounces). So hard not to tease when the phone is bigger than their head! Though, the majority of RaceJoy users continue to be iPhone 6 and 5 users.

The Running USA study also reports that 50% runners are sharing their race experience with others through social media, which shows road races have become more of a socially shared experience. We definitely see this growing trend in RaceJoy with race participants using RaceJoy to post their progress alerts to their personal Facebook and Twitter walls – though Facebook continues to have much greater posts than Twitter. Since RaceJoy issues progress alerts at every mile on the course, this provides valuable promotion for the race and sponsor.

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Facebook and Twitter Progress Alert Postings

Another growing trend from the study? 40% of runners listed Facebook as the primary method for finding out about a race. This creates an opportunity for the races to connect with a larger pool of potential registrants and expand their reach to include race participants’ Facebook friends and families.

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RaceJoy gives participants an easy-to-use platform to spread the word about an upcoming race on their Facebook and Twitter walls. Runners build their personal race day fan club by posting “Track and Send Me Cheer” requests for an upcoming event. Each post provides valuable exposure for the race.

These are just a few highlights that Running USA shared about their 2016 National Runner Survey which is set to release on Thursday, April 28. For more information, click here.

About RaceJoy

RaceJoy is a mobile app designed for runners, walkers and cyclists to have an innovative race experience and to share it with family and friends. The features are founded on the latest technology, using the GPS location of a participant’s phone to provide live, continuous tracking on an interactive course map, progress alerts (typically at every mile) with pace and estimated finish time, and motivational cheer sending.

If you’d like to offer RaceJoy to your participants and spectators, you can load your race through RaceJoy’s Website or on your race’s RunSignUp dashboard. We require a two-week minimum load time.

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University of Michigan Runners Embrace RaceJoy!

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Race organizers of the Big House 5K: Trail to the Victors at University of Michigan offered RaceJoy’s advanced tracking and cheers as a free service this last weekend. Participants and spectators embraced the technology with more than 500 users on race day!

University-centered races such as this typically have higher usage in RaceJoy. These types of races have a greater proportion of Millennials and tend to show fast adoption of technology and are power users of mobile apps. Another trend: the number of runners carrying their phones while running continues to be on the rise. A 2015 National Runner Survey from Running USA reported that 57% of runners now carry phones while running. Those who downloaded RaceJoy for the Big House 5K were treated to live continuous tracking, GPS-based progress alerts, and cheer sending. We had all types using RaceJoy this last weekend – from six minute mile pace runners to 20 minute mile pace.

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The 3rd annual 5K marked the 150th anniversary of intercollegiate sports at Michigan. The race, owned and managed by the University of Michigan Athletic Department in conjunction with the Ann Arbor Track Club, started the race near the Stephen M. Ross Athletic Campus and finished on the University of Michigan’s football stadium, the Big House. #GoBlue

Check out these runners – notice they have phones!

Participants received progress alerts at every mile, based on the GPS location using their phones. The alerts include information like pace and estimated finish time and the participant can opt to post these alerts to Facebook or Twitter. More than 1,350 alerts were sent!

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Thank you, Michigan runners and race organizers for including RaceJoy as part of of your race experience! We hope you had a great race day!

RaceJoy for Races:

RaceJoy’s buyout option is available for any race to offer RaceJoy’s advanced tracking and cheers. You can easily get your race loaded through RaceJoy’s Website or on your race’s RunSignUp dashboard. We require a two-week minimum load time.

With the RaceJoy buyout, the race receives RaceJoy’s advanced tracking and cheers for unlimited participants and spectators as well as:

  • Listing in Featured Races area in RaceJoy for cross promotion
  • Custom, basic race information
  • Logo placements
  • Link to race website
  • Customized banner ads
  • Interactive course map(s)
  • Custom GPS alerts to showcase race/sponsor
  • Countdown/start clock

Races that want to offer RaceJoy are still able to offer the free-to-the-race option in which the participant and spectator pay 99 cents at a given race.

Together, we are changing the race experience!

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