How We Grow Turkey Trots

As we reported in our Thanksgiving Stats blog, we handled a record number of Thanksgiving Day registrations this year - 423,306 compared to 365,618 in 2017. Some of that growth is because we are growing as a company, adding 68 races, and some of that can be attributed to the national increase in Turkey Trot... Continue Reading →

Swag Rewards!

We released a new Swag Rewards capability, allowing race directors to give participants swag for reaching specific milestones. In V 1.0, race directors can choose to issue swag to participants once they refer a specified number of participants to register for their event. Future versions of Swag Rewards will expand the type of activities that... Continue Reading →

Referral Names in Participant Profiles

We have added a way for referrers to view the names of their referrals through their RunSignUp profile. Registrants/Referrers can view this information by going to their PROFILE and selecting the MY REFERRALS tab: From there, the referrer will be able to see a list of their referred registrations. We show the first name, last... Continue Reading →

Passing Referral Codes to MailChimp

RunSignUp Referral Rewards Program is one of the best ways to increase viral participation. You can reward participants to promote your race by offering them partial or full refunds when they get X number of their friends to sign up for your race. Now we make it simple for races that use our MailChimp integration... Continue Reading →

2017 RunSignUp Symposium Presentation Videos

We've been busy editing and collating the videos from this year's RunSignUp Symposium...and while the collection is not yet complete, we wanted to share the ones that are ready! You can find links for all completed presentation videos here: http://resources.runsignup.com/2017symposiumpresentations/ Links for individual presentations are below. Customer/Industry Presentations Supercharging your Sponsor Program, with Peter Abraham Driving... Continue Reading →

The Mighty Mud Dash Encourages Referrals

Referrals can be one of the single most powerful marketing tools for your race, making up 7-13% of total registrations for races with referral rewards activate. To maximize the program, your runners have to: Know that it exists Know how to find their referral link Be excited about the reward you are offering The Mighty... Continue Reading →

Negative Split Productions Case Study

We have a series Customer Case Studies, in which we take your stories and share your challenges and successes as a learning tool for other RunSignUp users.  This Case Study focuses on RunSignUp Race Websites, the Referral Program, and the RaceDay CheckIn Mobile App.  Download PDF Version of the Case Study About Negative Split Productions and RunSignUp... Continue Reading →

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