2017 Thanksgiving Registration Stats

We are very thankful for all of the race directors, timers, partners, and runners who used RunSignUp yesterday. We are also thankful that our self-serve technology worked so well (and that we didn’t have too many support calls!). At RunSignUp, we always want to share our data on the trends and drivers of registrations to... Continue Reading →

Registration Web Referral Source

We released a major step forward with our Race Analytics engine today - showing web referral sources for Registrations and Transaction Dollars. This is all built on our big RunSignUp Analytics engine that is tracking each click that happens on your race website. Just like Google Analytics, we are tracking the  web referral source -... Continue Reading →

Google Analytics Supported Widgets

We are continuing to push the envelope and improve our support for Analytics, making it easier for races to use cross-domain tracking by adding widgets with Google Analytics supported configuration. Cross-domain tracking allows races to report website traffic information (including e-commerce data) to their Google Analytics accounts with accurate attribution of the traffic sources. We... Continue Reading →

RunSignUp Leads the Way in Race Marketing with Facebook Custom Audience Support

Press Release Moorestown, NJ – RunSignUp has released several reports that simplify the process of creating Custom Audiences in Facebook and providing races with access to a key social media marketing tool. Facebook Custom Audiences allow advertisers to target advertisements to specific lists of known customers (or lookalike profiles) instead of building the audience based... Continue Reading →

RunSignUp and Facebook Custom Audiences

RunSignUp has just released several reports that make the process of creating a Facebook Custom Audience from your participant lists a snap. We all agree: Facebook Custom Audiences are one of – if not the most – essential tools for successful Facebook advertising campaigns. From: Adespresso In total, three reports have been made available for easy download: All Participants, Current Participants, and Non-Registered Previous... Continue Reading →

Why Races Use RunSignUp Email

With such great, well established email vendors like Mailchimp and Constant Contact available, why are more and more races turning to the RunSignUp Email system? Free Our email system is free. Constant Contact costs $500 per year for up to 2,500 contacts and MailChimp costs $300+ per year for up to 2,500 contacts. They include some... Continue Reading →

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