Large Races Using Partner Websites

We have a couple of large races like the Philadelphia Marathon and the Fifth Third River Bank Run that are now using our Partner Website infrastructure to host their race website. They are finding it more secure than WordPress, and quicker to add content and take advantage of their race database on RunSignUp. And it looks nice!

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We have continued to enhance this over time as shown by the large number of releases noted on our blog – https://runsignup.wordpress.com/?s=partner+website. We have added several new options, that are used in the Philadelphia Marathon website

Option to change font between Open Sans and Libre Franklin. This option is on the Partner Website Setup page. You can see the Libre Franklin font in the Header of the Philadelphia race, and the Open Sans font in the Fifth Third race.
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Option to make banner image fullsize (default off, but always stretch to sides). It is difficult to see in the two screen shots, but the Philadelphia race has the banner photo across the entire width of the browser, while the Fifth Third cover image has a little padding on each side to align with the content below.
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Option to use “custom” header/footer, with the ability to choose different background/foreground colors. Probably the most striking difference between the two websites is the header color with the dark charcoal background and white menu text on the Philadelphia site. This can also be customized on the setup page:
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– Option to upload separate partner website logo (that is separate from partner logo and overrides partner logo on partner websites). In the case of the Philadelphia Marathon, they have a default partner logo that has a background to it. With this option, they were able to add a transparent background logo image with white text and just a little bit of shadow to help make the image pop on that dark charcoal background of the header.
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Note Partner Websites are only available for our large races or partners. The initial use of this capability has been for timers who support a number of races with nice features like automatic page creation for results for each race and race calendars and listings. It is nice to see large races discovering the power of this free option.

ChronoTrack RunSignUp Partnership Explained

We are at the ChronoTrack Conference this week presenting with ChronoTrack on the meaning of this new partnership. Here is what we are presenting and discussing.

There are several strategic reasons for this partnership:

  • Allow customer choice with an open approach – picking the technology they want to use
  • Integrate the data so it is shared easily between applications
  • Introduce new business model with lower price bundles of chips and registration

Integrations

This is the part we are most excited about, as it brings technology solutions to participants, race directors and timers to make their lives better. And the best part is we give an Open Solution, where customers have full flexibility to choose what pieces and parts you want to use.

Specifically, here are the integrations that will roll out over the next 2-6 months:

Athlinks-RunSignUp Profile Syncing – This has lots of variations. Here are some examples:

  • Login to RunSignUp with Athlinks account
  • Link RunSignUp Profile to Athlinks Profile
  • Do historical athlete data lookup to validate times for corral assignment
  • Show Athlinks historical data in Profile
  • Set Facebook or TXT sharing options for CTLive during a RunSignUp registration

Uploading The Race Director or RunSignUp Results to Athlinks – This will make it simple to push a button or set up auto-upload of results to Athlinks.

Show Athlinks Results in RunSignUp Race Websites – easily replace RunSignUp Results with Athlinks/CTLive results in race websites.

RunSignUp Events on Athlinks – Athlinks new website that is coming will have a more comprehensive list of races, and all of the RunSignUp races will appear on this list with a consistent looking Event Page.

Participant Syncing – This is what will save timers the most time and reduce errors. If a race uses RunSignUp for registration and CTLive/Athlinks for scoring and results the additions and changes made on either side will sync. This gives customers a lot of choice to mix and match. Use The Race Director or RunScore for scoring and since those sync data with RunSignUp, then use Athlinks Launch of CTLive Race Day kiosks or apps to check-in people.

Since ChronoTrack/Athlinks and RunSignUp have a number of comparable product offerings for race day, this opens up the option for customers to use what they want and not be locked into a specific vendor for any part of their full solution stack.

Integration Timeline

These integrations will be available on a rolling basis over the next 2-6 months. Based on customer feedback, we will look for more opportunities to collaborate.

Chip Bundle

ChronoTrack has worked with RunSignUp to offer a chip bundled with registration. The basic idea is that the bundle will change the standard RunSignUp Processing fee to:
$0.50 per participant + standard RSU Processing Fee.

Timers who are RunSignUp Partners receive a 20% revenue share, and continue to receive that under this program. Plus they will receive credit for each participant to buy B-Tags for only $0.35. (Timers who are not RunSignUp Partners can join the program and if they do not qualify due to being less than 5,000 registrations per year can still use the bundle pricing for low priced chips, but would not receive the 20% RunSignUp revenue share. Please contact RunSignUp for further explanations on this.)

Timers need to contact their RunSignUp rep to turn on this option. Once turned on, you will see the ability to select the ChronoTrack pricing on your Partner Dashboard race list on a per race basis:

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When turned on, the processing fee will be set to:

  • $0.50 + Standard RSU Pricing.

Let’s take an example:

  • $50 race fee
  • Processing Fee = $0.50 + $3.00 = $3.50
  • Timer Revenue Share = $0.60 from RSU
  • Timer Chip Credit = $0.35 for chips

This compares very favorably to alternatives for races. For example Active’s Processing fee is $1.25 + 6.75%, which in this case = $4.62 – or $1.12 savings with RunSignUp – with a $0.35 chip.

Partners still have flexibility over their processing fees, and still keep any excess money from those.

Finally, you will be able to keep track of your finances in your Partner Dashboard under Account -> Super Partner -> Finances:

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Partner Websites – Speed Bump

We have added a “speed bump” – this is a pop-up warning message that warns users they are leaving a site. One of our customers is a bank – The Fifth Third RiverBank Run – and they are required to give a pop-up when there is a link that takes the user off of their website.

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This is configured on the Setup page for the Partner Website on the Partner Dashboard:

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