Volunteer List in EMail Marketing

screen-shot-2017-01-05-at-12-47-56-pmWe have added Volunteers as a simple list in EMail Marketing. This makes it simple to include Volunteers on emails, or to use the EMail marketing system to communicate directly with them.

They appear in both the Send Email quick pick list, as well as when building custom lists. Since it shows each Task, you can target specific tasks or Categories.

 

Partner Access to Sent Emails

We now provide Partners access to all emails sent from the system. This includes things like confirmations, team creation, event and bib transfers, etc. This is useful sometimes for tracking down information on a customer request. This is NOT available for individual races, and is only available to large partners.

The new search is found under the Participants tab and the “Sent E-Mails” menu item. Search by  any combination of date, email and subject.

Screen Shot 2016-05-10 at 10.57.12 AM.png

6 Million Free Emails

EmailYou have used our integrated email system to send over 6 Million Emails this year so far (early March). There are a wide variety of Emails sent, here are some of the types:

  • Running Clubs are using our Free Email for sending Monthly Newsletters
  • Races upload lists from partners to send emails promoting their race
  • Running Stores send Packet Pickup information for races
  • Running Series send bar codes and QR codes and bib numbers to speed the flow of Check-in

And lots more. . .  Glad people are getting real value from our systems!

Automated Emails

EmailWe are beginning the roll-out of Automated Emails. Since our Email system is tightly integrated with our database, it means we can do very interesting things in an automated fashion. The idea is that we want to provide a very easy way for race directors to enable automated emails for a variety of common functions when they set up their race and the emails just take care of themselves!

We are starting with two Automated Emails – Incomplete Registrations and RaceJoy. (Price Increase EMails have also been added!)

Incomplete Registration Email
Sometimes people come to your race page and start to sign up and then never complete. They get distracted, or they are on a phone and their connection is slow, or they are just trying to learn more about your race. We keep track of these in the Incomplete Registrations Report, which list contact info as well as the browser type:

Screen Shot 2016-03-01 at 7.02.37 PM

In the past you could download these, delete them and then send them emails to remind them to register or see if they had any issues.

The new Automated Email allows you to set this up once and it will take care of everything automatically for you. By default, we send them 3 days after the person has been to your registration page (we do not include people who come back and successfully register – one reason to wait a bit). We also make sure we do not send them out for events that are full, or if the incomplete registration happened close to the registration close date. The email goes out at 10AM in the morning:

Automated Incomplete Registration Email

You can add multiple intervals – perhaps send one 1 day after, another 3 days after and another 7 days after – each with a different message.

We give you a default message, but you can customize it. Remember that you can add tags to the email, and create your own Coupons – perhaps offering them $5 off – in the email. Here is the default setting:
Screen Shot 2016-03-01 at 7.12.47 PM

RaceJoy Automated Email

Like the Incomplete Registration automated email, you can set up notifications for RaceJoy to your participants to be sent automatically. If your race is RaceJoy Ready, then this is automatically turned on with nice looking template emails that will be sent to your participants 5 days and 2 days before the race:

Screen Shot 2016-03-01 at 7.17.24 PM.png

You can edit the emails if you want (but make sure not to fool with the template layout – just the text).

Screen Shot 2016-03-01 at 7.18.21 PM.png

Once this is set up, you can just forget about it! We will be adding more Automated Emails in the future – let us know if you have ideas.

Confirmation Email Customization

We have made major improvements to the Confirmation Email, and created a number of mechanisms for you to customize it to your needs.

First, we redesigned the layout to be easier to read. Then we included the following features:

  • Automatically include your Race Logo.
  • Customizable sections at the top, including and Event specific section.
  • Participant information collected during registration clearly laid out.
  • Bar code and QR Code for easy reading with the RunSignUp Check-In App.
  • The ability to add any or all the Custom Content Sections in any order.
  • Ability to add Sponsor logos.
  • An automated Calendar Link that will list the race in the participant’s phone or desktop calendar automatically.

Set this up in the Notifications Setup area of the Race Director Dashboard.

Here is the top customize section:

Screen Shot 2016-03-01 at 6.43.04 PM.pngScreen Shot 2016-03-01 at 6.43.23 PM.png

We include all of the information collected during registration, as well as a bar code and QR Code:

Screen Shot 2016-03-01 at 6.52.56 PM.png

You can also set which Custom Content Sections appear and their order by dragging and dropping:

Screen Shot 2016-03-01 at 6.49.55 PM.png

And the ability to not include the automated Calendar Event:

Screen Shot 2016-03-01 at 6.50.27 PM.png