Participants and Spectators Celebrate with RaceJoy!

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This past weekend, RaceJoy was offered at two premier road races, the Madison Marathon in Wisconsin and the Charlotte Marathon in North Carolina. The races provided RaceJoy’s live phone tracking, progress alerts and cheer messages to participants and their supporting friends and families.

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Another big weekend for RaceJoy, with 12,400 people using the app and more than 145,000 progress alerts issued, the Madison and Charlotte Marathon events contributed to more than half of the users and alerts over the weekend.

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The Madison Marathon starts and finishes in beautiful Capitol Square, taking runners through some of the most iconic areas of Madison, WI, attracting 3,500 runners and walkers. Race organizers offered RaceJoy for the second year, and had an overwhelming response with more than 130% usage – that’s a total of 4,550 runners and their supporting family and friends using RaceJoy!

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The Charlotte Marathon is a race for all runners, enabling them to experience the sights and sounds of the Southeast’s fastest growing city, including the Queen City’s signature tree lined streets, historic landmarks, major sporting venues and the most eclectic neighborhood parties. The race attracted 4,000 runners and walkers. In its first year offering RaceJoy, there was an awesome showing with more than 3,600 participants and their supporting family and friends using the app!

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Both of the races did a great job of promoting RaceJoy, posting information on their websites and social media platforms. This had a significant impact on the usage at both events.

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Madison Marathon Website

 

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Charlotte Marathon Facebook

Between the two events, a staggering 13,000 cheers were sent to participants! That’s what we like to see!

A very dynamic race, dedicated to providing a unique race day experience, Charlotte also utilized the Geo Cheer Point feature, sending custom cheer messages to participants as they passed certain milestones along the course.

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The race director set up the geo cheer markers through his race dashboard. One of the cheers included a message toward the end of the race encouraging the runners to the finish. It said, “One. More. Mile. To. Go. You’ve got this! Let’s crush it and enjoy that finish festival!” This text-to-audio message was combined with one of RaceJoy’s pre-recorded cheers, Celebration, and was sent to participants as they crossed the last mile marker before the finish.

Here’s what the cheer sounded like on race day:

 

Thank you race organizers for embracing the technology and including RaceJoy in your race day experience. And, congratulations finishers on a job well done – you did it!

 

RaceJoy Ready Your Event

If you’re interested in offering RaceJoy at your upcoming event, check out our website or your RunSignUp dashboard for more information. Please note: we require a minimum two-week lead time prior to the race date and an electronic version of your course map (KML/GPX format preferred). To request a demo or if you have questions, feel free to send an email to info@racejoy.com. We’re happy to help!

Rock Lobster Relay Rocks RaceJoy!

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This past weekend the 2nd Annual Rock Lobster Relay, a multi-day 200 mile course along the scenic Maine coastline, offered RaceJoy for the second year in a row. 52 teams competed and 614 runners and supporting spectators used RaceJoy over the weekend!

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The Rock Lobster Relay is known for its firsts…

 

This relay is the first of its kind in Maine.

A truly unique experience, the relay is a 36-leg 200-mile course completed by teams of 7 to 12 runners. The race starts in the beautiful town of Bar Harbor on Friday and runs through the night, ending in Portland’s famous Old Port on Saturday. Runners enjoy Maine’s eastern rocky coast in its most beautiful time in the summer, soak up the historic Portland neighborhoods, and wind their way to the finish passing unique stores and micro-breweries.

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Photos from Rock Lobster Relay Facebook Page

 

Rock Lobster Relay is organized by a company first to offer RaceJoy in Maine.

This relay is managed by GiddyUp Productions, a race management company that was the first to offer RaceJoy at a number of events in Maine, including the Maine Coast Marathon and the Old Port Half Marathon.

 

First ultra-distance relay course to use RaceJoy’s newest relay team release.

And, this year, the Rock Lobster Relay claims another first – its participants used the new team release of RaceJoy that provided progress alerts every five miles and included location, team pace, leg pace and estimated finish time. This was the first time RaceJoy had a course of this length use the team progress alert feature and nearly 5,000 alerts were issued over the course for the weekend.

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Over the course of the two days 300 runners opted to use RaceJoy’s live phone tracking feature. This is one of RaceJoy’s most popular features – it allows users to know where team members are at any given time by watching the runner’s blue dot move along an interactive course map in real-time. RaceJoy uses the runners’ phones as GPS trackers, so it shows users the true position versus a simulated location.

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Photo from Rock Lobster Relay Website

For the runners, RaceJoy provided a real-time, interactive map of where the runners were on the ground at all times. This made it easier for teams to meet at transition points.

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Photo from Rock Lobster Relay Facebook Page

Runners also experienced real-time support while they were running the long course from their team members and family and friends through RaceJoy’s Send-a-Cheer feature. 1,300 cheers were sent as encouragement while the runners completed their legs.

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Additionally, RaceJoy provided the race management team a safety tool, providing continual live tracking of runners’ locations during the overnight portion of the course. The race operations team could watch participants through the RaceJoy Race Day Monitoring system or have them loaded into the app on their phones. Through the monitoring system, the race ops team could also view how many teams had crossed milestones along the course to better plan or be alerted if participants were off-course – a concern for many ultra-distance courses with overnight legs.

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Photo from Rock Lobster Relay Facebook Page

Relays are growing in popularity and we see more and more races offer relay options at their events. Relays offer a great way to achieve something with others and to participate in a race you might not do on your own. The team spirit of accomplishing this Rock Lobster Relay was evident and it was great to see the reception from both the relay race organizers and the participants on race day!

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Photo from Rock Lobster Relay Facebook Page

Congratulations finishers and thank you GiddyUp Productions for your continued support of RaceJoy.

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If you’d like to offer RaceJoy to your participants and spectators at an upcoming event, you can easily load your race through RaceJoy’s website or your RunSignUp dashboard. We require a two-week minimum load time and an electronic version of your course map (preferably in GPX/KML format).

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