Running Community Comes Together to Fund the Production of BOSTON with up to $200,000 of Donations
Los Angeles, CA, May 27, 2015 – LA Roma Films, the production company of award-winning director Jon Dunham, creator of the Spirit of the Marathon films, announced today the beginning of an innovative sponsorship agreement with RunSignUp to become an Official Sponsor of the upcoming feature documentary BOSTON.
BOSTON signifies the first time in the marathon’s 120-year history that the story of this iconic race is being told on film. The Boston Athletic Association (B.A.A.) has granted unprecedented, exclusive access to the Boston Marathon to LA Roma Films, and the production will detail the rich history that makes Boston America’s Race including the extraordinary support of the entire running community after the tragic events of 2013, as well as the race’s moving return in 2014.
“The RunSignUp Community is excited to be able to sponsor BOSTON,” said Bob Bickel, RunSignUp Founder. “This movie needs to be made, and the whole running community needs to come together to make sure the funds are raised to produce the same type of high quality documentary that Jon was able to create with Spirit of the Marathon.”
“The Boston Marathon has a legendary history and our production team feels a great sense of responsibility for telling this story right,” said Dunham. “BOSTON is an independent film that needs the running community’s support. We are excited that RunSignUp can help this important film become a reality by bringing together the collective efforts of the thousands of races and timers, and hundreds of running clubs and running stores who use their registration, results and membership.”
RunSignUp will match up to $100,000 of donations to the production of BOSTON, meaning the community is hoping to raise $200,000 in total. RunSignUp will enable races and clubs to make donations that will be matched at RunSignUp.com/BOSTON/Donate. RunSignUp races will allow runners to make a $5.00 donation to #FundBostonFiIm with a simple checkbox on the checkout page. Races will also have the option to increase the processing fees by $0.25 per transaction, which will also be matched by RunSignUp. If even 10% of the races using RunSignUp have their runners pay the extra processing fee, it will generate $75,000, which would be matched by RunSignUp. RunSignUp Races can make these changes in their dashboard.
RunSignUp has asked that the sponsorship not be exclusive so that the entire running community can find ways to get behind the film. In particular, RunSignUp is suggesting that running clubs and running stores create Fundraising teams on Crowdrise. RunSignUp also encourages other race registration providers to take similar steps to help #FundBostonFilm.
Guy Morse, former Boston Marathon Executive Director and member of the BOSTON sponsorship team, said “We are happy to have the RunSignUp Community step up to become our first major sponsor for the film. We have a large fundraising and sponsorship goal to meet so the movie can be completed in 2016. It is exciting to see the running community have a chance to come together in this way to support the incredible story of the Boston Marathon.”
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LA Roma Films is the production company of award winning director Jon Dunham and Academy-award nominated producer Megan Williams. Dunham lives in Rome and Williams in LA, thus the company name. They have collaborated on several notable documentaries including No Distance Too Far – A film of the California AIDS Ride (2002); Tell Me Cuba (2006); and Spirit of the Marathon II (2013). They are honored to have the opportunity to produce BOSTON, the B.A.A. endorsed and supported film about the Boston Marathon. For more information on BOSTON, visit http://www.BostonMarathonFilm.com
RunSignUp is the leading innovator of online tools for races registration, race day solutions, and running clubs. Services include RunSignUp for registration, RunSignUp Go for Race Day, RunSignUp RD Go for Timers, RunSignUp Clubs to enable membership management, and RaceJoy for mobile experiences. More than 4,000 race directors, timers, and running club officers use these services today, including leading organizations like the Boilermaker, Road Race, Crim Festival of Races, Pittsburgh Three Rivers Marathon, Inc., Fifth Third River Bank Run, Blacklight Run, Bubble Run, The Glo Run, Leone Timing, and many more. Services are free except for processing fees when conducting monetary transactions such as race registration or club membership renewal. RunSignUp is founded by runners for runners, using technical capabilities to bring the power of cloud computing to benefit the running community. For more information, visit www.RunSignUp.com.