EMail Marketing

EMail Marketing fro your race

This has been replaced by our new Email Marketing system – https://runsignup.wordpress.com/2015/01/07/new-runsignup-email-system/

One of the many free features RunSignUp offers is free email marketing – up to 6 emails for each race.  (We never send runners emails – that is all up to you, the race director)

We enable this in combination with our partner, iContact.  This is a full featured email system that allows race directors to send simple text-based emails, or create beautiful templates with logos and images and custom colors, text, etc.  They also have anti-spam protection that makes sure runners only get one copy of your email, and they can unsubscribe if they wish.  In addition to providing an easy way to push participant information from RunSignUp, race directors can also upload additional contacts – like participants from last year’s race.

Like RunSignUp, iContact has a wonderful set of videos that provide training and new ideas.  You can access them at http://www.icontact.com/resources/email-marketing-tips.  Well worth some time to investigate!

You can see how to use iContact from RunSignUp here:

Author: RunSignUp

RunSignUp is the leading innovator of online tools for race registration, race day solutions, and running clubs. Services include RunSignUp for registration, RunSignUp Go for Race Day, RunSignUp RD Go for Timers, RunSignUp Clubs to enable membership management, and RaceJoy for mobile experiences. More than 10,000 race directors, timers, running club officers and running stores use these services today, including leading organizations like the Boilermaker Road Race, Crim Festival of Races, Pittsburgh Three Rivers Marathon, Inc., Fifth Third River Bank Run, Blacklight Run, Bubble Run, Night Nation, Mercedes Marathon, Kentucky Derby Festival, Leone Timing, KC Running Company, Compuscore Timing, Knoxville Track Club, Pikes Peak Road Runners, Gulf Coast Runners, Columbus Running Company, Playmakers Running Store and many more. In 2015, over 10,000 races used the system to register more than 2.7 million participants. In 2016 over 14,000 races will use the system to process over 4.3 million paid registrations. Services are free except for processing fees when conducting monetary transactions such as race registration or club membership renewal. RunSignUp is founded by runners for runners, using technical capabilities to bring the power of cloud computing to benefit the running community. For more information, visit www.RunSignUp.com.

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